Google Tax: India Plans to Scrap 6% Online Ads Tax to Ease U.S. Trade Tensions

India’s recent decision to withdraw the 6% Equalization Levy, commonly known as the “Google tax,” marks a significant shift in its approach to taxing digital services. This move aims to address concerns from the United States and facilitate progress in trade negotiations.

Background on the Equalization Levy:

Introduced in 2016, the Equalization Levy targeted foreign digital companies by imposing a 6% tax on digital advertising revenues earned from Indian customers. The objective was to ensure that multinational tech giants contributed their fair share of taxes on profits generated within India.

Transition to a Global Taxation Framework:

India’s decision to remove the Equalization Levy aligns with its commitment to the OECD-G20’s two-pillar solution for global taxation. This framework seeks to address tax challenges arising from the digitalization of the economy by reallocating taxing rights and implementing a global minimum tax. India plans to adopt this multilateral solution starting from the fiscal year 2025-26.

India’s Advocacy for Fair Taxation:

Despite withdrawing the Equalization Levy, India continues to advocate for a fair global taxation regime that ensures multinational corporations pay taxes commensurate with their economic activities in each jurisdiction. The government emphasizes the need for a multilateral approach to effectively address tax avoidance strategies employed by some multinational enterprises. ​

Challenges Ahead:

The withdrawal of the Equalization Levy is seen as a strategic move to ease trade tensions, particularly with the United States, which had criticized the tax as discriminatory. However, India’s commitment to a fair global taxation system remains steadfast, and it continues to support international efforts aimed at creating an equitable tax framework for the digital economy.

In conclusion, while India has taken steps to align with global tax reforms by removing the Equalization Levy, it remains dedicated to advocating for a taxation system that fairly allocates taxing rights among nations in the digital age.